Available for Opportunities

PawanFalwaria

Digital Marketing Executive • SEO Specialist • WordPress Developer

Results-driven Digital Marketing professional with hands-on experience in SEO, social media marketing, WordPress website management, content creation, and lead generation. Delivering measurable outcomes through data-backed strategies.

Pawan Falwaria - Digital Marketing Executive
New Delhi, India
Open to Work
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Digital Marketer with a Passion for Results

I'm Pawan Falwaria, a results-driven Digital Marketing professional based in New Delhi, India. With hands-on experience across SEO, social media marketing, WordPress website management, content creation, and lead generation, I help businesses build powerful online presences.

I'm skilled in keyword research, Meta & Google Ads, campaign management, and improving online brand visibility. Adept at supporting digital growth initiatives and administrative operations, I have a proven ability to manage multiple projects, communicate across teams, and deliver measurable outcomes.

From technical SEO audits and on-page optimization to Google Ads management and responsive WordPress builds, I bring a comprehensive, data-driven approach to every project — staying current with the latest tools including AI platforms like ChatGPT and Claude AI.

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Years Experience
0
Posts / Week
0
Live Projects
0
Certifications
Full Name
Pawan Falwaria
Location
New Delhi, India
WhatsApp
Languages
English • Hindi

Core Skills

Search Engine Optimization
On-Page SEO92%
Off-Page SEO85%
Technical SEO88%
Keyword Research90%
Local SEO87%
Google Search Console88%
Paid Advertising & Social
Google Ads85%
Meta Ads (Facebook & Instagram)85%
Social Media Marketing90%
Lead Generation88%
Campaign Management85%
Email Marketing80%
Web & Content
WordPress & Elementor88%
Content Creation & Copywriting85%
Canva (Graphic Design)82%
Performance Marketing84%

Tools & Technologies

Google Search Console
Google Ads
Meta Ads Manager
WordPress
Elementor
Canva
ChatGPT
Claude AI
Instagram / Meta
Email Marketing
Google Workspace
Microsoft Excel
Google My Business
Performance Metrics & KPIs
GitHub Pages
Client Communication

Work Experience

June 2025 — May 2026
Digital Marketing Executive
Digi Uprise – Digital Marketing Institute • New Delhi, India
  • Created and scheduled 10+ social media posts weekly across platforms, improving audience engagement and brand reach.
  • Conducted keyword research and implemented on-page SEO optimizations, contributing to improved search engine visibility.
  • Assisted in executing digital ad campaigns on Meta and Google; monitored KPIs and performance metrics for ongoing optimization.
  • Supported content creation and cross-platform digital marketing activities including email campaigns and social strategy.
SEO Google Ads Meta Ads Content Creation Social Media KPI Monitoring
Apr 2023 — May 2025
Executive Assistant
RLDA (Rail Land Development Authority) • New Delhi, India
  • Managed executive calendars and coordinated 20+ meetings weekly with government officials and internal stakeholders.
  • Prepared and distributed meeting minutes, agendas, and official documentation for senior-level communications.
  • Maintained structured office file management systems and handled sensitive correspondence with accuracy.
Government Executive Support Documentation Stakeholder Mgmt

Featured Projects

Hunar Studio Website
Digital Marketing Agency

Hunar Studio

Designed and developed a fully responsive WordPress website with SEO-optimized service pages to support lead generation, improve search rankings, and strengthen brand identity for this digital marketing agency.

WordPressSEOElementorLead Gen
Visit Live Site
Sachin Mishra & Associates Website
Legal Services

Sachin Mishra & Associates

Built a mobile-responsive WordPress website with structured service pages, on-page SEO implementation, and an improved user experience to increase client inquiries online for this law firm.

WordPressOn-Page SEOUXMobile-First
Visit Live Site

Certifications

Professional Digital Marketing Course
Digi Uprise
SEO, Ads, Social Media, WordPress
Financial Accounting with Tally ERP 9
Tally Education
Accounting & ERP Systems
Documentation Assistant
NSDC – National Skill Development Corporation
Documentation & Administration

Key Achievements

📅
10+ Posts Weekly
Consistently created and scheduled 10+ social media posts per week, driving sustained audience engagement and brand visibility across all platforms.
🔍
Improved Search Rankings
Implemented on-page SEO optimizations and keyword research strategies that contributed to measurable improvements in search engine visibility for clients.
🌐
2 Live WordPress Websites
Designed and launched two fully responsive, SEO-optimized WordPress websites for clients in digital marketing and legal sectors — both live and performing.
📊
Multi-Platform Ad Campaigns
Executed and monitored digital ad campaigns across Meta and Google platforms, tracking KPIs for continuous performance optimization and improved ROI.
🗓️
20+ Meetings Coordinated Weekly
Managed executive calendars and coordinated 20+ meetings per week with government officials and senior stakeholders at RLDA with precision.
🤖
AI-Augmented Marketing
Actively leverages AI tools including ChatGPT and Claude AI to enhance content creation, keyword strategies, and campaign ideation for faster, smarter outputs.

Education & Languages

Bachelor of Arts (Humanities)
School of Open Learning (SOL), University of Delhi
Graduated 2021
English
Professional Proficiency
Hindi
Native / Full Proficiency

Download My Resume

Get a detailed overview of my skills, experience, projects, and certifications. Optimized for ATS and HR review systems.

Download Resume PDF

Let’s Work Together

WhatsApp
LinkedIn
Location
New Delhi, India

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